The Exeter BIA applied for the funds to create a webinar/video series providing Exeter BIA member businesses with concise information about how to use new technologies to allow them to create engaging digital content on social media platforms, on blogs and websites.
The new technology could include but would not be limited to ring lights, light boxes, microphones and social media tools. The goal of the videos is be to teach business owners, in quick videos that works within their busy schedules and allows them to absorb and implement the new knowledge.
We understand that many business owners are experts within their chosen discipline but feel overwhelmed… We want to provide these business owners with bite sized, informational vidoes that allow them to make improvements to their digital presence using BIA purchased equipment. The goal is to have simple videos that are understandable and fit within their work day without consuming their workday.Laura Connolly, Exeter BIA Manager
The Exeter Business Improvement Area (BIA) is a non-profit organization that represents over 200 local businesses and commercial property owners in the town of Exeter. The BIA has a mandate to beautify and market Exeter’s commercial districts as a business, shopping and service destination. They work to create a thriving, competitive and safe business area to attract shoppers, diners, visitors and new businesses.
An RRRF Community-Based Business Project